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Co-Op Marketing Program

Sojern’s Co-Op Marketing Program Expands to Europe and Middle East

Sojern, a provider of digital marketing solutions for travel, announced its Co-Op Marketing Program designed to help Destination Marketing Organisations (DMOs) drive traveler demand. Destination marketers and their partners can now reach customers directly with multichannel digital advertising across video, display, native, Facebook, and Instagram. The COVID-19 pandemic has had a massive impact on travel and tourism. This program enables collaboration between DMOs, hotels, and attractions to support market recovery with…