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Compulse360

Comscore Announces Renewal of Sinclair Compulse360 Local OTT Measurement Partnership

Key partnership leading Local OTT innovation and success Comscore, a trusted partner for planning, transacting and evaluating media across platforms, announced the renewal of their Local OTT measurement partnership with Sinclair Compulse360, the leading Local OTT content and advertising platform.  As a part of this agreement, Comscore will provide currency-grade, independent 3rd-party validation and measurement for all of Compulse360's OTT campaigns, with both local market and national volume reported for their clients…

Sinclair Broadcast Group’s CompulseOTT Unit Releases New OTT Reporting Platform: “Compulse360”

New platform will provide local CTV and OTT advertisers with advanced daily campaign reporting powered by third-party measurement from Comscore Sinclair announced the release of its new daily over-the-top (OTT) reporting platform for CompulseOTT called "Compulse360." The new reporting platform will provide campaign measurement of audiences and impression metrics in a local market. The platform affords advertisers near real-time campaign evaluation, so they can optimize their advertising efforts in-flight. "Compulse360"…