Browsing Tag

Comscore’s Campaign Ratings

Discovery, Inc. and Comscore Announce Broad Strategic Partnership Across Measurement, Targeting and Segmentation

Partnership Accelerates Innovation Across New Generation Video Measurement Platforms Discovery, Inc. and Comscore, a trusted partner for planning, transacting and evaluating media, announced a number of multi-year strategic agreements for the use of Comscore's audience measurement and consumer insights tools, as well as for a deeper partnership that will innovate the next generation of measurement capabilities. The agreements expand¬†the partnership between the two companies and further integrate Comscore's suite of…