Browsing Tag

Consent Management Provider (CMP)

Quantcast Launches First Widely Available Implementation Of IAB Europe’s GDPR Transparency & Consent Framework

Publishers and Advertisers Able to Sign-Up to Quantcast Choice for Free from Today Quantcast, which owns and operates the world's largest AI-driven audience insights platform for the open internet, recently announced the launch of Quantcast Choice. Available for free, Quantcast Choice is the first widely available implementation of the IAB Europe's Transparency and Consent Framework. The product has been in beta since February and is already being used by publishers in Europe and the US. The IAB Europe's open-source…