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Contextual Targeting Partner

Zefr is Selected for Expanded YouTube Measurement Program

The leader in Video Context and Brand Suitability continues unique partnership with YouTube as a YTMP member, while expanding its Context DMP to support 20 languages, to empower nuanced contextual video targeting for the world's largest global brands Zefr, the leading video contextual technology platform for brands and agencies, has been selected for the expanded YouTube Measurement Program (YTMP), signaling its commitment to deliver nuanced brand suitable contextual targeting campaigns at scale on YouTube. This…