Interview with Jeff Fagel, SVP, Marketing, Epsilon and Conversant
"Growth comes from being the best in the business in identity, personalization and optimization through machine learning, with a clear …
Decoding Conversant’s Mesobase, MarTech’s First Customer and Prospect Relationship Management (CPRM) Platform
All CMOs are driven to achieve the 3Es of marketing — Efficiency, Efficacy, and Engagement. Marketing Technology landscape has swelled to …
Swanson Health Selects Alliance Data’s Conversant for Personalized Digital Marketing Services
New Agreement to Help Foster Deeper Engagement with Existing Customers and Website Visitors, and Expand Swanson Health’s Customer Base Conversant, …
The Great Debate: Should You Manage Data Activation Yourself?
While the prospect of freedom and control are appealing, self-service data management and activation aren’t for the faint of heart. …
SaleScout Data Solutions Announces Todd Schulte as New SVP of Sales
Business Development Leader, Todd Schulte, Joins Exec Team at Growing Sales Intelligence Company, SaleScout SaleScout Data Solutions, a leading B2B …
Conversant and CJ Affiliate Launch New GDPR Compliance Tool for Digital Advertising
Free GDPR Compliance Tool Enables Advertisers and Publishers to Gain Unambiguous Consumer Consent Ahead of the Upcoming GDPR In a …
Interview with Tom Edwards, Chief Digital & Innovation Officer, Agency, Epsilon
"Brands will continue to seek out marketing partners who really know their customers and are able to drive business growth." …