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CTV/OTT video publishers

TheViewPoint Joins IAB and Becomes TAG Registered

TheViewPoint, a SaaS video ad monetization platform for CTV/OTT publishers and broadcasters, has recently announced its official membership in the Interactive Advertising Bureau (IAB) and its completion of the verification process necessary to become TAG Registered by the Trustworthy Accountability Group (TAG). TheViewPoint provides CTV/OTT video publishers with a direct gateway to premium demand and helps monetize their inventory on Roku, Hulu, Amazon Fire TV, Android TV, Apple TV, etc. Eliminating the middlemen involved…