DV offers global brands media quality authentication across social media platforms – including Snapchat, Facebook, Instagram, YouTube, and Twitter DoubleVerify (“DV”), the …
IAB Names Digital Publishing & Mobile Leader Zoe Soon Vice President for Mobile
IAB, the national trade association for the digital media and marketing industries, named digital publishing and mobile product expert Zoe …
Centerline Digital Expands Agency with New EVP of Digital Media, Jerry Tomaiolo
Centerline Digital, the B2B customer experience marketing agency, announced the appointment of its executive vice president of Digital Media, Jerry …
Parks Associates: Free Trials Influence Over Half of OTT Video Service Subscriptions
Future of Video features AT&T VP as Keynote New Parks Associates research finds that over 50% of US broadband households that …
Hispanic Exchange Selects Canela Media As Exclusive Ad Sales Partner for its Premium Sites Including Sport.es, Marca, & Mundo Deportivo
Canela Media, a leading digital media technology company, announced it will serve as the exclusive advertising and sales representation for …
Rubicon Project Appoints Sarah Harden to Board of Directors
CEO of Hello Sunshine Brings Entertainment, Direct-to-Consumer Video and Digital Media Expertise to Board Rubicon Project, the global exchange for …
AccuWeather Continues Rapid Expansion with Relocation of Global Office in New York City
State-of-the-art facility at 7 World Trade Center in Lower Manhattan reflects AccuWeather’s continued growth in a variety of key functions, …
MarTech Interview with Jason Wulfsohn, Co-Founder and COO at AUDIENCEX
"To create a cohesive omnichannel campaign, marketers must be able to optimize across channels, including the walled gardens." Tell us …
Catalina And Samba TV Partner To Significantly Transform Media And Measurement Landscape
Partnership Enables Media Planning, Execution and Measurement Tied to Outcomes Built on Granular Understanding of What Consumers Watch and Buy …
TechBytes with Nir Feldman, SVP Engineering, Kenshoo
Tell us about your role and the team/technology you handle at Kenshoo I am leading a super talented group of …
Introducing BAM: Brand Attraction Monitor
The World’s First Cross-Media Measurement Tool for Informing a Brand’s Overall Marketing Effectiveness and Performance Against Key Competitors Now in …
Outbrain Completes Acquisition of Ligatus and Announces New Executive Leadership Team for Europe
Outbrain, the world’s leading discovery and native advertising platform on the open web, announced the completion of the acquisition of …
WowYow Expands AI and Visual Search Capabilities, Launches New Suite of Products Designed to Unlock the Full Value of Online Images
AI & Visual Search Technology Company Becomes Mission-Critical for Media Companies and Brands to Better Analyze, Categorize & Monetize Billions …
Samba TV and Twitter to Measure Tune-in for TV Programmers
New Capability Provides Attribution to Marketers using Twitter to Drive Tune-in Samba TV, the emerging leader in global TV analytics, …
Meredith Promotes Catherine Levene To President/Chief Digital Officer
Will Lead All Digital Activities for Meredith’s National Media Group Meredith Corporation, the leading media and marketing company reaching 175 …
Digitas Global Head of Programmatic Joins OpenX To Lead Agency and Brand Strategy
Experienced Agency Leader Previously Led Programmatic Media and Brand Strategy Over 15 Year Stint at Publicis Owned Digitas OpenX, the …
CAKE by Accelerize Announces Seamless Integrations with Leading Digital Media and Marketing Platforms
Enterprise-Class Customer Journey Data Collection and Analysis to Access Cost Data and Reveal the True Impact of Digital ROAS Accelerize …
New Scala-branded Content Accelerator Introduced to the Digital Signage Market
Scala Content Accelerator Helps Ensure Media Players Are Successfully Delivering Dynamically Changing Rich-Media Content to Any Screen Scala announced the …
Parks Associates: More Than 85% of Millennials Subscribe to at Least One OTT Video Service
Parks Associates’ OTT Video Tracker Identifies Consumer Adoption of Multiple OTT Service Subscriptions as Key to Future Growth New video research …
PubMatic and Ringier Partner to Drive Programmatic in the Romanian Market
Ringier Becomes PubMatic’s Preferred Partner in Romania as the Publisher Adopts its Header Bidding Technology PubMatic, the publisher-focused sell-side platform …