Valassis, the leader in marketing technology and consumer engagement, offers new consumer research emphasizing strategies for marketers to effectively leverage …
TechBytes with Jody Spusta, COO, Provider Market at Welltok
Could you tell us about your role and journey into Technology? I have been working in CRM Healthcare Marketing, Sales …
Lob Named One of the Fastest Growing Companies in North America
Company wins accolades from Deloitte, San Francisco Business Times and Timmy Awards for achievements in growth and corporate culture Lob, …
MarTech Interview with Sydney Sloan, CMO at SalesLoft
"When you have the ability to keep a history of all customer interactions, you will be able to serve your …
What Junk Folder? Why Marketers Should Direct Mail Millennials
Millennials are on track to become the largest living generation in the US, with the annual buying power of $200 …
Time to Modernize Direct Mail to Boost Multi-Channel Marketing Success
Survey Says: Modernize Direct Mail to Boost Marketing Success — Offline and Online In a world where Internet marvels are …
PostcardMania Rapidly Expands Software Development Team to Launch Highly Anticipated Direct Mail API for 238 CRMs
PostcardMania, a $59 million Inc. 500 marketing firm, recently increased their in-house software development team to accommodate the growing demand …
PostcardMania Reviewed as Business.com 2019 Best Pick for Postcard Mailings
Business.com recently updated their annual Best Picks list for The Best Direct Mailing Services of 2019, and their top choice …
Snail Mail Beats Email In Survey
Source: https://www.mediapost.com/publications/article/338814/snail-mail-beats-email-in-survey.html Can this be real? A new study by Lob shows that marketers see direct mail as their best-performing …
DirectMail.io’s Voice Device Integration Sets the Pace for Marketing Innovation by Being the First to Combine Google Home and Amazon Alexa With Direct Mail
Currently, only 9% of marketers are able to engage with customers across multiple channels on a consistent basis. DirectMail.io’s Omnichannel …
SeQuel Response Hires New Director of Marketing to Propel Brand Awareness
Direct mail and digital marketing agency enhances its team with a seasoned marketing professional Direct mail and digital marketing agency …
TechBytes with Jacob Ross, President at PebblePost
Tell us about your role and the team/technology you handle at PebblePost? I joined PebblePost as President, in April. In …
Alyce Secures $11.5 Million in Series A Funding to Redefine Direct Mail, Swag and Gifts
Alyce Inc. (“Alyce”), the AI-powered platform that’s redefining direct mail and swag, announced that it has raised $11.5 million in …
Top 3 Do’s and Don’ts Every Healthcare Marketer Should Know
The digital age has been both a blessing and a curse for marketers, particularly those in healthcare marketing. With the …
MarTech Interview with Shafiq Rajani, Vice President, Mintel Comperemedia
"Mintel Comperemedia combines the best marketing data across our partners into one platform with a singular taxonomy." Tell us about …
Fully Connected: How to Get Developing Countries Online
Did you know it’s World Telecommunication & Information Society day (WTISD) today? Probably not. And as it might sound boring, …
MarTech Interview with Lewis Gersh, CEO, PebblePost
"The efficiency of email marketing is great, but because many campaigns can come off as “spammy” to shoppers, its efficacy …
Tried, True and Proven: The Value of Direct Mail in the Digital Age
We live in a time where there is an abundance of avenues for brands to engage with modern consumers. It …
DirectMail.com Leverages Proven Intelligent Marketing Services to Help Clients Deliver Omni-channel Customer Experiences
Direct Response Engagement Experts Elevate Multi-Channel Strategies with Highly Personalized, Data-Driven Campaigns to Maximize ROI, Enhance Engagement and Delight Customers …
TEXTiUM Launches Precision Texting Product for Direct Mail Industry for a Personalized Consumer Experience
TEXTiUM Formally Rolls out at the National Automobile Dealers Association (NADA) Conference in Las Vegas, March 22-25 TEXTiUM, a St. …