Browsing Tag

Facial Detection

CAYIN Technology Presents Facial Detection Solution for Smarter Advertising

In the era of information explosion, people are bombarded by a variety of promotional messages and ignore them most of the time. This phenomenon indicates that what is provided in front of the customers is considered irrelevant and useless content, leading to no customer engagement or any buying motives. Therefore, the relevance of advertising content in the moment of a customer’s need is more important and powerful than ever. CAYIN Technology, a key player in the digital signage industry, brings an innovative solution of…

Facial Detection Technology: Why No Activation Is Complete Without It

In 2018, brands are pushing the envelope and embracing new ways for consumers to interact with their brand, products, and services. Traditional advertising and marketing don’t cut it anymore as research continues to suggest that today’s consumer prefers to engage with an experience, rather than a thing. This is no secret to marketers, nor is the fact that determining ROI on an experience is no simple task. Enter, facial detection technology. Read More: Emotional Metrics and Analytics: Sailing into a Brave New World of CX…