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Falcon.io

Falcon.io Launches Instagram Messaging Support

Leading social media company Falcon.io announced that it is rolling out Messenger API support for Instagram Falcon.io, a Cision company, announced its latest collaboration with Facebook which enables brands to have Messenger API support for Instagram messaging in Falcon. Instagram messaging had previously been inaccessible for professional third-party customer engagement platforms like Falcon. Now, brands with high volume Instagram messaging will be able to use Falcon's unified inbox to offer world-class customer service.…

Falcon.io Announces It Will Provide Free Services to Global Health Organizations, Following an Initiative Led by Messenger

In response to the COVID-19 crisis, Falcon.io will offer complimentary services Falcon.io, a Cision company, announced it will participate in a global initiative that Messenger from Facebook launched this week, in response to COVID-19. The program connects government health organizations and UN health agencies with developers that can assist them in leveraging the Messenger platform to more effectively share timely and accurate information, and speed up their responses to concerned citizens. Marketing Technology News:…

Falcon.io Announces First Worldwide Digital Marketing Trends Roadshow

The Roadshow, Beginning February, Will Expand on Falcon.io's Recently Released Digital Marketing Trends Handbook Falcon.io, a Cision company, announced the dates for its inaugural Digital Marketing Trends Roadshow. The 2020 Roadshow meetups will take place in selected cities in North America, Europe and Australia, beginning this February and ending in April. The Roadshow is based on Falcon.io's recently released 2020 Digital Marketing Trends Handbook, an annual report by Falcon.io now in…

Falcon.io Releases 2020 Digital Marketing Trends Handbook, Exploring Trends That Will Shape the Future of Digital and Social Media

Falcon.io, a Cision company, has released the latest edition of its annual Digital Marketing Trends Handbook. This is the fourth edition of the handbook, which lists the 15 trends most likely to affect marketers in 2020. The trends are based on industry research, Falcon.io's expertise, as well as input from customers, partners and influencers.  While the trends vary, they all represent both the challenges and opportunities for digital marketers in 2020 and beyond. Some of the topics explored include:…

Falcon.io Acquires Unmetric, Creating One of the Most Complete, Unified Social Media Management Solutions in the Market

Cision announced that Falcon.io, its social media management division, has acquired Unmetric, a leader in delivering insights from social benchmarking, audience engagement, and content performance. Unmetric delivers public data from leading global brands across social media channels, enabling companies to enhance their content strategy, better engage with their customers, and spend time where it matters, delivering on business objectives and ROI. Falcon.io will integrate Unmetric into their Social Media Marketing…