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Foldable Screens

How Do Foldable Screens Impact Mobile Advertising?

Innovation in advertising takes many forms. As technologists in Mobile Advertising, we spend a lot of time thinking about the creative palette itself--how the properties of the palette can enhance consumer experiences. As more content consumption moves to smaller devices, having the ability to transform those small screen experiences into larger, more immersive ones will be critical to the future of advertising. Following Huawei's latest announcement of the Mate X phone, which has both 5G capabilities and a foldable…