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Freedonia Group

How to Solve Latin America’s E-Commerce Problem

E-commerce sales in Latin America accounted for 2% of the global total Latin America has the second lowest per capita e-commerce sales of any region globally. According to the Freedonia Group study Global E-Commerce, e-commerce sales in Latin America totaled $80 billion in 2018, accounting for 2% of the global total. Revenues are largely driven by Brazil and Mexico, which together accounted for 57% of the region's sales in 2018. Marketing Technology News: Lightspeed POS Inc. Announces the Acquisition of Chronogolf…