global media measurement Archives

Media Experts Redefine What Quality Means in AI World Dominated by Social Media and Digital Video, According to New IAS Industry Pulse Report

AI/ML PRNewswire - December 8, 2025

IAS Expands Social Optimization for TikTok with Launch of Pre-Bid Video Exclusions

Technology PRNewswire - April 14, 2025

IAS Announces First-To-Market Meta Optimization Solution for Advertisers

Content PRNewswire - October 10, 2024

IAS Expands Global Measurement of Amazon Properties

Native & Programmatic Advertising PRNewswire - May 29, 2024

IAS’s Annual Media Quality Report Finds Overall Global Brand Risk Remains Stable, but New Challenges Lie Ahead

Native & Programmatic Advertising PRNewswire - May 7, 2024

IAS Awarded New Responsible AI Certification From Trustarc

AI/ML PRNewswire - April 29, 2024

IAS Launches New Made for Advertising (MFA) AI-Driven Site Detection and Avoidance Technology

AI/ML PRNewswire - October 16, 2023

IAS Announces Exclusive, First to Market Partnership with X to Provide Pre-Bid Brand Safety and Suitability

Native & Programmatic Advertising PRNewswire - August 9, 2023

IAS Enhances YouTube Capabilities; Rolls Out Viewability and Invalid Traffic Measurement for YouTube Shorts

Entertainment PRNewswire - July 27, 2023

IAS Expands First-to-Market Retail Media Measurement to Criteo’s Commerce Media Platform

Customer Experience Management PRNewswire - July 25, 2023

IAS Introduces Brand Safety and Suitability Measurement for Google Video Partners

Native & Programmatic Advertising PRNewswire - July 14, 2023

Internet Records Historic $1 Trillion Consumer Milestone

Analytics Business Wire - January 31, 2023

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