Browsing Tag

Invoca

Rise Interactive Named 2020 Partner Collaborator of the Year by Invoca

Rise Interactive, recognized as one of the top performance marketing agencies in the world and a Fastest Growing Agency by Adweek, has been named the 2020 Partner Collaborator of the Year by Invoca. Invoca is a leading conversation intelligence platform that enables users with conversation data to drive better experiences, more conversions, and higher revenue. "The Partner Collaboration award recognizes an agency partner that has demonstrated advanced applications of Invoca's call tracking technology, has a culture of…

Invoca Announces Three New Conversation Intelligence Solutions for Sales, eCommerce, and Customer Experience Teams

At its 6th annual conference, Invoca announced three new solutions that extend its AI-powered conversation intelligence platform beyond the marketing organization to also serve sales, eCommerce, and customer experience teams. The new solutions will allow all revenue teams at business-to-consumer (B2C) brands to create better buying experiences, drive more leads, and increase revenue. By helping brands understand conversation data and activate it across their technology stack, Invoca's Active Conversation Intelligence…

Invoca Launches Invoca Exchange

Invoca, the leader in conversation intelligence for revenue teams, announced at its annual Invoca Summit, the Invoca Exchange, a marketplace of more than 40 partner solutions and integrations. Integrations include Google, Salesforce, Facebook, Adobe, Tealium, and Five9. The company also announced new partnerships with FullStory and Criteo to help brands deliver exceptional digital customer experiences and increased revenue. The Invoca Exchange provides a simple, centralized hub for marketing, eCommerce, sales, and…

Invoca Study Finds Increased Role of Website Experience and Customer Service in Big-Ticket Purchases During COVID-19

8 in 10 consumers felt more confident making high-stakes purchases online when given a clear option to speak with a live agent; 1 in 3 will find a new brand when they run into website trouble There's no denying that the COVID-19 pandemic has impacted our lives: it is changing the way we work, how we interact with family and friends, and the way we shop. A new report from Invoca, "High-Stakes Purchases and Consumer Confidence in the COVID Era," highlights data from a survey of 500 U.S. adults to understand specifically how…

Invoca Bolsters Executive Team with SaaS Veterans as new CMO and SVP of Customer Success

Invoca, the leader in AI-powered call tracking and conversational analytics, announced Dee Anna McPherson has joined as Chief Marketing Officer and Jennifer Lovette as Senior Vice President of Customer Success. Both roles will be pivotal as the company accelerates growth, expands its product line, and helps customers use conversational insights to transform their business. McPherson joins Invoca after serving as Senior Vice President of Marketing at Movable Ink, where she repositioned the company, introduced new product…

Invoca Announces Summer 2020 Product Release

New features allow customers to extract and apply more insights from conversational data as consumer needs and behaviors continue to shift Invoca, the leader in AI-powered call tracking and conversational analytics, announced the availability of its summer 2020 product release. The release introduces several enhancements to Invoca's platform, including simplified and automated call tracking for multi-location businesses, expanded technology integrations, and continued innovation around Signal Discovery to help marketers…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Announcements and Insights

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI and ML announcements from Invoca (Analytics), KERV Interactive (Video), Verint Systems (Customer Experience Management), SpotX (Video Advertising) and Comscore (Video). Invoca and Decibel Partner to Improve Digital Experiences Invoca, the leader in AI-powered call tracking and conversational analytics, today announced an integration with Decibel, the leader in digital experience analytics. For the first time,…

Invoca and Decibel Partner to Improve Digital Experiences

Integration connects human conversations and digital experiences to drive higher conversion rates and revenue Invoca, the leader in AI-powered call tracking and conversational analytics, today announced an integration with Decibel, the leader in digital experience analytics. For the first time, conversational analytics and digital customer experience data are combined to help companies uncover when and why consumers abandon digital experiences and reach out for help over the phone. Both Invoca and Decibel use AI to…

Invoca Delivers Marketers 395% Return on Investment According to Independent Study

Total Economic Impact study shows how businesses can drive millions in revenue growth by using Invoca's platform to connect their online marketing and offline sales Invoca, the leader in AI-powered call tracking and conversational analytics, announced the results of a commissioned Total Economic Impact™ (TEI) study conducted by Forrester Consulting on behalf of Invoca. The study examines the millions in additional revenue that marketers can drive by using Invoca to connect their online marketing and offline sales. A…

Invoca Appoints Michael DiFilippo as Chief Financial Officer

Former CFO of MuleSoft and AppDirect to Drive Next Stage of Growth at Invoca Invoca, the leader in AI-powered call tracking and conversational analytics, announced that Michael DiFilippo has joined the company as Chief Financial Officer. The new addition to the executive team follows the company announcing a $56 million round of financing in late 2019. "As Invoca enters our next stage of growth, we are excited to have a new CFO guide our strategy and scale operations," said Gregg Johnson, CEO of Invoca. "Michael brings…

Invoca SVP of Sales Elected to LeadsCouncil Board of Directors

LeadsCouncil expands its alliance of lead generation experts with the addition of sales veteran from the leading call tracking and conversational analytics provider Invoca, the leader in AI-powered call tracking and conversational analytics, announced that Invoca Senior Vice President of Sales Ben Sullivan has been elected by his peers to join the LeadsCouncil board of directors. The LeadsCouncil is an independent association, whose members are companies in the online lead generation industry from buyers to sellers,…

Tealium and Invoca Partner to Orchestrate Better Customer Experiences and Maximize Marketing ROI

New Partnership Enables Organizations to Better Engage With Customers in Real Time by Unifying Inbound Call Analytics Data, Conversational Insights, and Rich Customer Profiles Tealium, the trusted leader in real-time customer data orchestration, and Invoca, the leading enterprise provider of AI-powered call tracking and conversational analytics, announced a strategic partnership that enables organizations to combine customer data and conversational analytics insights in real time to better inform contact center interactions…

Invoca Named Overall Leader in G2 Enterprise Grid Report for Inbound Call Tracking for 5th Straight Quarter

Invoca cements its position as the category leader, also earning “Best Relationship” and “Momentum Leader” recognition from G2  Invoca, the leader in AI-powered call tracking and conversational analytics, announced that customer feedback on software review site G2 has again made the company the Overall Leader in the G2 Enterprise Grid Report for Inbound Call Tracking. Invoca has held this position in the last five G2 reports, and with an overall score of 93, Invoca is over 20 points ahead of the nearest-scoring call…

Invoca Raises $56 Million to Help Marketers Turn Conversational Insights into Revenue

The company is experiencing 75% year-over-year growth with blue-chip customers including Dish Network, Dignity Health, and U.S. Bank Invoca, the leader in AI-powered call tracking and conversational analytics, announced it has raised $56 million in new capital, bringing the company's total financing to date to $116 million. The financing was led by existing investor Upfront Ventures and new investor H.I.G. Growth Partners, with participation from other investors including Accel and Morgan Stanley Alternative Investment…

Invoca Releases Signal Discovery to Give Marketers Access to an Untapped Source of First-Party Customer Data

First-of-its-kind solution powered by unsupervised machine learning helps marketers uncover and apply an unprecedented level of customer insights from inbound phone conversations Invoca, an AI-powered call tracking and conversational analytics company, unveiled Signal Discovery, the latest extension to its Signal AI product suite. Signal Discovery is a first-of-its-kind tool that analyzes businesses’ calls to automatically uncover conversational insights about their high-intent buyers, which marketers can use to inform…

Invoca Survey Finds Over Half of Consumers Only Offered Automated Communications By Brands Feel Frustrated When They’re Unable to…

Majority of consumers prefer phone calls or in-person interactions over AI and automated experiences to complete transactions for healthcare, financial services, and more Brands are betting on AI and digital communications to enhance their customer experience, and, in fact, experts predict 85% of customer interactions will be handled without a human by next year. Yet according to a recent survey commissioned by Invoca and conducted online by The Harris Poll among over 2,000 U.S. adults, consumers don't seem to have…

Invoca Named a Hot Vendor in Conversational Intelligence by Aragon Research

Invoca, an AI-powered call tracking and analytics company, has been named a "Hot Vendor in Conversational Intelligence for 2019" by Aragon Research. The report identifies solutions from the emerging conversational intelligence market that enable organizations to predict customer or prospect behavior by using AI-based voice analytics. Aragon Research recognizes noteworthy, visionary and innovative Hot Vendors in various markets such as conversational intelligence, sales engagement, customer journey mapping, intelligent…

Invoca Wins Best Call Analytics Platform in the 2019 Marketing Technology Awards

Invoca, an AI-powered call tracking and analytics company, announced that it has been recognized as the Best Call Analytics Platform in the 2019 Marketing Technology Awards. In the awards organized by ClickZ and Search Engine Watch, companies were judged by customers and a host of influential leaders in marketing tech, based on platform ease of use, customer service, value for money, onboarding, integrations, and innovation. Invoca is joined by marketing technology leaders such as Adobe, Kenshoo, and Salesforce, who were…

Invoca’s Signal AI Solution Wins 2019 Artificial Intelligence Excellence Award

Signal AI Honored for Excellence in Artificial Intelligence Technology That Helps Businesses Access Valuable Data from Inbound Phone Calls to Optimize Marketing and Increase Revenue Invoca, an AI-powered call tracking and analytics company, announced that it won a 2019 Artificial Intelligence Excellence Award from Business Intelligence Group. Invoca earned the award for its Signal AI technology, which identifies speech and language patterns from phone conversations to automatically predict outcomes that are important to…

Invoca Achieves 115% YoY Growth Fueled By Enterprise Customers in Telecommunications, Financial Services, and Healthcare

Fortune 500 Brands Select Invoca to Drive Revenue from Connecting Digital Marketing and Inbound Phone Calls Invoca, an AI-powered call tracking and analytics company, announced impressive business growth as more enterprise marketers uncover a new source of revenue from connecting digital marketing and inbound phone calls. In the second half of 2018, Invoca grew ACV (annual contract value) by 115% relative to the same period in 2017. And the company drove especially strong traction in the enterprise segment of the…