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Lockwood Broadcast Group

Comscore Expands Partnership with Lockwood Broadcast Group to Exclusive Measurement Deal

New Long-Term Agreement Adds Four Newly-Acquired Lockwood Stations to Comscore Partnership, and Renews a Fifth Comscore, a trusted currency for planning, transacting and evaluating media across platforms, and Lockwood Broadcast Group, a local broadcast television company based in Hampton Roads, Va., announced a long-term agreement for Comscore to exclusively provide measurement services to their television stations in Knoxville, Tenn., Wichita, Kan., Augusta, Ga., Dothan, Ala., Panama City, Fla. and Sherman-Ada-Ardmore,…

comScore Seals Long-term Agreement as Exclusive Sales Currency for Lockwood Broadcast Group Station KAKE in Wichita

Lockwood Broadcast Group Will Now Use comScore's Massive and Passive Television Currency for More Stable, Accurate and Representative Audience Viewership Insights for Its Wichita ABC Affiliate comScore announced a long-term agreement with Lockwood Broadcast Group, granting the company access to comScore's massive and passive television measurement services for its KAKE station in Wichita, KS. Lockwood Broadcast Group will use comScore as its exclusive sales currency in this market, leveraging comScore's highly stable…