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Luke Taylor

Javelin Agency Names Tina Posey CEO

Javelin Agency announced the promotion of Tina Posey to the position of CEO. Posey, a 30-year industry veteran, has served as president of Javelin for the past three years, helping redefine and transform the agency’s offering around creatively-led, data-inspired and ROI-driven customer marketing. Marketing Technology News: Smartling Promotes Ani Obermeier to Vice President of Marketing “Tina’s passion for the business and commitment to building commercial value for our clients gives her a unique ability to lead…

Omnicom Precision Marketing Strengthens Its Management and IT Consulting Capabilities by Acquiring Credera

Omnicom Precision Marketing Group (OPMG), the digital and customer relationship management (CRM) specialist group within Omnicom Group Inc., announced  that it has acquired a majority stake in Credera. Credera is a full-service provider of management and technology consulting services.  With a core focus on marTech and ecommerce platforms, the company delivers solutions that increase customer engagement and drive sales growth. "Credera works directly with the C Suite to help companies transform their business for the…