Browsing Tag

Marketing Medicine

How to Use Interactive Quizzes as a Marketing Medicine to Jumpstart Campaigns?

In this hyper-shareable Social Media-driven world, people voraciously search for answers to seemingly innocuous questions. What breed of dog are you? What color is your personality? And of course, which Harry Potter House do you belong to? Quizzes are one of the most shared contents on all of Social Media – and have been for a while. Visual content is 40 times more likely to be shared on social media. When you consider the enormous popularity of sites such as Buzzfeed, this begins to make sense. Online Advertising is…