Marketing Technology

Israeli entrepreneur's innovative Chrome extension gains rapid traction in just four months Shahar, the founder of superReply, announced that the Chrome extension has reached an impressive 7,000 users within just four months of its launch.…
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The Uxopian brand empowers organizations to elevate their information management, bringing together a portfolio of established software solutions that ensure enterprise information gets where it needs to be — quickly, securely, and…
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Acquisition enhances BMC AMI portfolio and enables hybrid IT from mainframe to cloud BMC, a global leader in software solutions for the Autonomous Digital Enterprise, announced the acquisition of Model9 Software, a mainframe cloud data…
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LetsQuiz, the innovative quiz startup, announces its latest version powered by ChatGPT. Real-time AI, updatable quizzes for a smarter, interactive experience. LetsQuiz, the innovative startup that revolutionized the world of quizzes, has…
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Brands can uncover new opportunities to grow revenue by understanding how visitors behave on multiple tabs across their sites FullStory, the leader in digital experience intelligence (DXI), announced the launch of tabbed browsing…
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The rebranding underscores Yellow.ai's vision of delivering autonomous, human-like experiences for customers and employees, powered by generative AI, to accelerate enterprise growth. Yellow.ai, a global leader in Conversational AI,…
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AI-Enabled Digital Advertising Partner to Offer In-Ad Virtual Try-On Technology AUDIENCEX, the AI-enabled digital advertising partner built for delivering measurable performance, announced a strategic partnership with Geenee AR to empower…
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As environmental, social, and governance (ESG) pressures continue to build, organizations are investing in leading data integrity software and expertise to stay compliant and achieve meaningful sustainability goals Precisely, the…
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Botify, the leading enterprise software company for performance-driven organic search, announced the appointment of Charley Hackerson as Chief Revenue Officer (CRO). As the company continues to expand globally amid robust industry growth,…
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Live from Las Vegas, Snowflake Summit 2023 will bring together up to 12,000 attendees to participate in four days of collaboration with over 250 sessions, 200 on-site partners, and more Headline speakers include Snowflake…
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The Enhanced Engagement Platform Empowers Leaders to Tackle Critical Issues with Confidence ThoughtExchange, the world’s most trusted engagement and survey platform, has announced the addition of new AI capabilities, including a secure…
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Nearly 90% of Marketers Cite Importance of Data Compliance and Accuracy Integrate, the leader in B2B Precision Demand Marketing (PDM), announced new research on “The State of B2B Marketing Budgets 2023” that reveals how marketing…
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Company outlines key updates to its Product Suite; guides customers on the path to composable Sitecore, a global leader in end-to-end digital experience software, announced the release of new component capabilities in its cloud native,…
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Cloud data security startup announces strategic partnership to strengthen cloud data security and accelerate global go-to-market strategy Sentra, a cloud data security company, announced at the RSA Conference, that it has been accepted…
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Unit4, a leader in enterprise cloud applications for people-centric organizations, announced the General Availability of App Studio, a new feature within the Unit4 Extension Kit that will help customers to streamline both their development…
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Strategic acquisition strengthens gaming capabilities and expands Yahoo’s sports portfolio Yahoo announced the acquisition of Wagr, a peer-to-peer sports betting app focused on making gaming social and accessible. The acquisition of…
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DiffusionData, formerly known as Push Technology, the pioneer and leader in real-time data streaming and messaging solutions, today announced that it is an ISO 27001:2013 certified provider whose Information Security Management System…
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The Brave New World of Marketing Marketing technology, or martech, has evolved rapidly in the past decade. The introduction of a massive volume of customer data has allowed companies to create more personalized advertising and…
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93% of respondents had an identity-related incident in the last eighteen months, with 81% indicating 2 or more incidents Native integration is critical for zero trust operations, making it a key selection criterion…
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New Trellix Research Uncovers How CISOs Are Positioned to Fight Back Against Cyber Criminals Trellix, the cybersecurity company delivering the future of extended detection and response (XDR), will highlight new research and insights…
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