Marketing Technology

Building online exposure means attracting more potential customers. In 2021, the importance of implementing a strong digital marketing strategy cannot be overstated. Online advertising is here to stay, as the internet has…
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The Best International & Hyperlocal Stories and a Digital Ecosystem – the future is now! With a subscriber base of 21 million customers, a footprint in 50 countries across Africa and a content library of over 66 000 hours of local…
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It won’t be long before the lights, sounds, and magic of the holidays are here, which means significant opportunities for retailers and brands. Consumers are expected to spend more than $1 trillion over the season, with more than 20% of…
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Meet the growing demand for content protection in the digital world. The all-in-one app announces the release of its latest module, Copyright Control. PlayTreks, the ALL IN ONE app for the music industry, with powerful features such as…
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Adverty today announces a partnership with Smart as it seeks to widen access to its market-leading programmatic in-game inventory for advertisers globally. Adverty AB (publ), the leading in-game platform for advertisers, agencies and game…
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Redefining how CorVive educates its customer base and makes product promotion simple the company has partnered with a cutting edge technology company that has allowed them to engage a robust technology platform with easy-to-use…
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Impact of IDFA, Identity and In Housing All Noted Trends in Advertiser Perceptions-Produced Study, Taking Temperature of Market in 2021 InMobi, a leading provider of marketing and monetization technologies that fuel…
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The A-Leagues has today announced its innovative partnership with Stats Perform, the sports tech leader in data and AI technology, to power their new digital content. Stats Perform's Opta data will power all A-Leagues content and support…
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Klue is proud to announce it has been named one of Canada's Most Admired Corporate Cultures for 2021. The national awards, presented by Waterstone Human Capital Management, recognize corporate cultures that drive performance and provide a…
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The brand is continuing on its mission to deliver a spam & scam free tomorrow and strengthen the fight against fraud Truecaller, the leading global platform for verifying contacts and blocking unwanted communication, is proud to…
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Non-fungible tokens (NFTs) from over 20 renowned Japanese Manga Artists will be available. Digital Entertainment Asset Pte. Ltd (DEA), the Singapore-based blockchain and multimedia digital entertainment group providing the PlayMining…
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Are you fed up with Zoom? Do you want online interactions to feel more… interactive? The metaverse promises a step-change in how society communicates but, without the hardware technology, will ultimately remain a pipe dream. We will…
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It is becoming more crucial for B2B marketers to focus on building long-term customer value, Rachel Meranus, CMO at Transfix shares a few thoughts on how marketers can achieve this faster in this quick catch-up with MarTech Series:…
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Splashlight Studios, a young e-commerce digital solutions provider has raised seed funding of $1 million from Eagle Ventures, a Dubai-based  fund managed by Adit Mehta and Hitesh Ajmera. Backbay Advisors was the financial advisor to…
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Experienced Marketing Leader Joins Hyper-Growth Incident Automation Company to Scale Go-To-Market Efforts Shoreline.io, the Incident Automation company, today announced Chris Newton as Vice President (VP) of Marketing, to lead corporate…
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Nami introduces the latest release of their Subscriber Experience Cloud platform focusing on core capabilities that meet the Accessibility and Localization needs of Enterprise Mobile App Publishers. Nami®, a leading…
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Content creators can now include in the NFTs of their works the copyright information thanks to Safe Creative Safe Creative, a company that provides technology systems for generating and managing evidence of authorship and related rights,…
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Former iProspect VP Group Account Director to Optimize Enterprise Client Relationships NP Digital, a leader in performance marketing, announced today that Alison Moser has joined the agency as its Vice President of Client Services. Moser …
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Healthcare organizations can accelerate improvements in patient care by capturing both real-time signals and CAHPS experience feedback. Medallia, Inc., the global leader in customer and employee experience, today announced…
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Apart from YouTube and TikTok, social media platforms don't share their profits from advertising networks with bloggers. Influencers are forced to depend on brand budgets. That's why Admitad has launched ConvertSocial, a platform that will…
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