Banner Before Header
Browsing Tag

MarTech AI

A Guide to Understanding MarTech AI Lingo

Artificial Intelligence (AI) has become a popular buzzword across all industries. Many people are familiar with this trend, however, the technical jargon and never-ending developments in AI can confuse even the most tech-savvy person. For marketers, AI is an important tool for efficiency and productivity. But which technology is the best to invest in? If you scroll through the internet you’ll find numerous articles describing AI marketing products. Instead of getting lost or overwhelmed by the lingo, take a step back and…