Browsing Tag

multiplatform engagement

Frankly Harnesses the Power of First Party Data

Frankly Inc., a multiplatform engagement, monetization and data company, recently announced the expansion of its first party data network through a multi-year service agreement with Newsweek. In total, Frankly will now have access to over 100 million monthly active users ("MAUs") across its network of over 1,200 digital news, information and broadcast properties across the United States, including web, native mobile and connected television apps. With fully compliant first party data sourced through its platform, Frankly…