The Data Behind Dealing with Negative Reviews
As is the case with many Marketing obstacles, the only way to address negative reviews is to approach them head-on. Businesses that develop a proactive reputation management strategy can actually benefit from negative reviews — using them as touchpoints to turn unhappy consumers into loyal advocates.
In this post, reputation management professionals from SOCi examine the data behind negative reviews and explain how a sound review response strategy can help multi-location businesses win more customers and avoid a drop in…