Browsing Tag

Paige Leidig

NetBase 2018 Consumer Experience Analytics Report Finds Businesses Are Ignoring Essential Insights and Channels

Survey Finds Companies That Effectively Bring All Information Together Have a Significant Advantage over Competitors NetBase, a global leader in enterprise social analytics, unveiled the 2018 Consumer Experience Analytics Report, which found many businesses are taking the short-term view of customer satisfaction and are ignoring essential channels. The majority of customer experience professionals are not fully leveraging or prioritizing – data from call centers, forums, employee feedback, or online reviews. Many are also…

NetBase Named a Leader in Social Listening Platforms Report by Independent Research Firm

Global Enterprise Social Analytics Provider Rated Among the Leaders in Rapidly Growing Social Media Analytics Market NetBase, a global leader in enterprise social analytics, announced it was named a leader in The Forrester Wave: Social Listening Platforms, Q3 2018 report. NetBase received the second highest score in the Strategy category, the top score in the integration criterion and among the highest in the data quality and reporting criteria. To view the full report, please visit NetBase.com/AR-2018-ForresterWave.…