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Presentation training

You’re Missing the Point: How to Make Your Sales Presentation Memorable

The sales cycle can be arduous. Nurturing a lead and landing the actual meeting with the correct people at the table can be a culmination of days, weeks and more often month’s worth of work. In a recent survey of 1000 B2B marketers, almost 50 percent of respondents noted their average sales cycle ranged from three to six months. Depending on the size of the account, that can mean a lot of nurturing: emails, phone calls, research, energy and money spent to bring one account from a lead to a sale. Along the way, a plethora of…