Browsing Tag

Q1’19

Streaming TV Viewership up 72% Yoy, Advertisers Shocked at 47% Fail Rate

Streaming TV Viewership up 72% Yoy, Advertisers Shocked at 47% Fail Rate, Streaming Quality Improves While Issues Abound, Amazon Fire TV Gains 7.2% Device Market Share While Roku Remains at #1 Conviva published the Q1'19 edition of its State of the Streaming TV Industry report, revealing that, year-over-year viewership grew 72% and the rate of consumption growth increased by 49%. In addition to fresh updates on index data related to consumption patterns, device market share, and customer experience issues, the 10+ page…