Browsing Tag

reacquisition

Thanx Enhances Machine Learning Platform with Personalized Winback to Reduce Churn for Restaurants and Retailers

CRM and Digital Guest Engagement Platform Expands Offerings to Quickly and Accurately Identify At-Risk Customers Thanx, a leading provider of digital guest engagement and retention tools for retailers and restaurants, announced an enhanced offering for intelligently identifying and winning back valued guests with a high risk of churn. Thanx Personalized Winback uses an advanced ensemble-based Machine Learning algorithm to predict the churn likelihood of an individual guest based on nearly 40 data points, including spend…