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Smart Tune-In Attribution

TVadSync Unveils Smart Tune-In Attribution; Provides Entertainment Marketers With Effective Cross-platform Media

TVadSync Leverages Smart TV ACR Technology in Millions of Opted-in TVs To Accurately Measure Exposure To TV Spots, Retarget Viewers Across Mobile and Laptop Devices and Link This to Related Show and Movie Viewings Throughout The US TVadSync has announced the launch of Smart Tune-In Attribution - its cross-channel, multi-touch attribution algorithm, designed to optimize insight into the influence of integrated TV and digital campaigns on content viewings. Through the most advanced data-driven, algorithmic machine-learning…