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social content monetization

GotChosen Launches First Ever Social Content SSP

GotChosen, the first of its kind social content SSP, announces the general availability of its social content monetization platform for publishers. GotChosen now enables publishers to create an on-site social experience where their readers can view and engage with their proprietary social media content from all of their social media channels, creating a programmatic marketplace supporting display, native, and video advertising. Oz Silva, GotChosen's CEO, defines the opportunity, "For most publishers, publishing to…