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Strike Social

Apple’s New Ad Blocker: A Win-Win for Consumers and Advertisers

Last month, Apple launched an ad tracker blocker, which will limit the number of times an advertiser can follow users around the internet with retargeting ads. Despite a flurry of concerns right after the announcement, the truth is that this isn’t as much of a threat to advertisers as many may think. The update is actually a commendable attempt on behalf of Apple to improve the online browsing experience for users — a win-win for everyone involved. Apple's Ad Tracker Blocker is Good for Internet Users There is…