Claro Enterprise Solutions and The CMO Club Partner to Produce “Social Media Playbook”
The CMO Club, in thought leadership with Claro Enterprise Solutions, a leading global technology services company, today announced the publication of "The Social Media Playbook: Five Pillars of Success."
Based on interviews with six senior marketing executives across the globe, the report identifies best practices and keys to success in defining and executing a social strategy.
The report examines the evolving role of social media platforms in marketing and defines specific ways businesses can use social media to…