Browsing Tag

Tom Durovsik

Why Payments Innovator, FreedomPay, Thinks Modern Data Architecture is a ‘Game Changer’ for Merchants

Payments Innovator, FreedomPay, the global leader in secure commerce technology for lodging, retail, restaurants, stadiums and other hospitality merchants, announced the publication of a new report entitled Personalization and Digital Identity: The Keys to Unlock Loyalty. The analysis takes an in-depth look at customer loyalty and the importance of having the right digital data architecture for next generation connected commerce. According to the new report, FreedomPay argues that loyalty interaction is changing and…