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TV Essentials

Discovery, Inc. and Comscore Announce Broad Strategic Partnership Across Measurement, Targeting and Segmentation

Partnership Accelerates Innovation Across New Generation Video Measurement Platforms Discovery, Inc. and Comscore, a trusted partner for planning, transacting and evaluating media, announced a number of multi-year strategic agreements for the use of Comscore's audience measurement and consumer insights tools, as well as for a deeper partnership that will innovate the next generation of measurement capabilities. The agreements expand¬†the partnership between the two companies and further integrate Comscore's suite of…