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Unified-Commerce marketing

Zimmerman’s Siren Song to Retailers: Sell. Sell Anywhere. Sell Everywhere!

Retail Experts Publish 'Immersive Commerce' - The Evolution of Commerce The retail strategists of Zimmerman Advertising announce the publication of a White Paper called Immersive Commerce and its revitalizing impact on the stagnant retail landscape. It challenges retail marketers to step up the pace of change in order to keep up with the seismic changes to how consumers are shopping. It is well documented that the face of brick-n-mortar retail has changed forever, but all of those reports suggest that retailers need to…