Browsing Tag

Walter Knapp

Sovrn Holdings, Inc., Acquires VigLink to Expand Suite of Products and Services for Publishers

New Commerce Products Will Provide Sovrn Publishers More Tools to Generate Revenue from the Content They Create and Consumers They Reach Sovrn Holdings, Inc, a publisher-focused technology firm and programmatic advertising exchange that services more than 25,000 websites, announced the acquisition of San Francisco-based VigLink. VigLink delivers revenue to publishers through content-driven commerce products that capitalize on consumer interest and intent. This acquisition complements the Sovrn suite of products and…