How to Increase the Click-Through Rate of Music Videos With the Help of Covers

YouTube is one of the major platforms for the development of musicians. More than 2 billion people visit the platform every month, and music is the second most viewed category among all content on YouTube. But promoting musicians through the platform is not so simple. At AIR Music we often encounter the following trend: musicians are ready to spend tens of thousands of dollars to shoot a video and only 10 minutes to create a cover for it. As a result, they spend their budget but do not get enough number of views.…