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  • Chris Lin

Author

Chris Lin

Chris Lin is Chief Legal Counsel and Chief Privacy Officer at Rakuten Advertising.
Building on her deep knowledge of data privacy and business operations, she helps to create solutions to capitalize on the ever-changing possibilities of technology, media and big data. Her previous roles include partner at OutsideGC, venture partner with NextGen Venture Partners and General Counsel and Chief Privacy Officer at comScore. Chris a member of the Association of Corporate Counsel and the International Association of Privacy Professionals. She holds a JD from Georgetown University Law Center, and a Bachelor’s degree from Yale University.

Guest Authors

Ready or Not! a Quick Guide to CCPA and How Brands Can Prepare

Chris Lin Feb 5, 2020
Consumer expectations of online advertising are rising; yet, many reports reveal brands don’t deliver on these expectations. Accenture states that over 60 percent of customers have stopped doing business with at least one company because of…
Read More...

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  • Home
  • News
  • Interviews
  • Insights
    • Guest Authors
    • Staff Writers
  • MarTech RADAR
    • A
      • Account Based Marketing
      • Advertising Trends
      • Affiliate Marketing
      • AI/ML
      • Analytics
      • Apps for Business
      • Audience Data
      • Audio advertising
      • Augmented Reality
    • B
      • B2B Data
      • Behavioral Marketing
      • Brand Safety
    • C
      • Content Management
      • Content Marketing
      • Content Syndication
      • Customer Acquisition
      • Customer Data Platforms
      • Customer Experience Management
      • Customer Identity Management
    • D
      • DaaS
      • Data Hygiene
      • Data Management Platforms
      • Data Visualization
      • Digital Asset Management
    • E
      • E-Commerce and Mobile Commerce
      • Email Marketing
      • Entertainment
      • Events Promotion
    • G
      • Guest Authors
    • I
      • Identity Management
      • In App Marketing
      • Influencer Marketing
      • Intelligent Assistants
      • Interactive Content
      • Interviews
    • M
      • Marketing Attribution
      • Marketing Automation
      • Marketing Clouds
      • Marketing Intelligence
      • Martech Budgets
      • MarTech Expert Series
      • MarTech Videos
      • MartechSeries
      • Messaging
      • Mobile
      • Mobile Advertising
      • Mobile Marketing
    • N
      • Native & Programmatic Advertising
    • P
      • People-Based Marketing
      • Predictive & AI
      • Predictive Marketing
      • Privacy and Regulations
      • Programmatic Email
    • R
      • Recommended
    • S
      • Sales & Marketing
      • Sales Analytics
      • Sales Enablement
      • Sales Intelligence
      • Social Commerce
      • Social Media Advertising
      • Social Media Marketing
      • Social Media Monitoring
      • Social Media Platforms
      • Speech Recognition
      • Staff Writers
    • T
      • Technology
      • TV Advertising
    • U
      • Unified Communications
    • V
      • Video
      • Video Advertising
      • Video Interview
      • Video Marketing
      • Video Platforms
      • Voice Search
    • W
      • Website Analytics
      • Whitepapers
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