Evy Wilkins is the VP of marketing at Traackr. She’s spent the last 10 years working with early stage startups to define their brands and develop their positions as thought leaders. As Traackr’s first marketing hire, Evy helped define the practice of authentic, relationship-driven influencer marketing that’s at the heart of Traackr’s technology. Prior, Evy worked in biodiversity conservation, project planning, fundraising and managing stakeholder communications. A native of Minnesota, Evy’s lived in Europe and Africa. If she's not in the office, you'll find her at the nearest CrossFit gym.