Jason Jue, Author at MarTechSeries

Jason Jue

Strategic marketing executive with proven track record of developing and achieving growth plans. Lead teams to identify attractive customer segments, and then reallocate marketing resources to accelerate growth. Industry focus: SaaS, cloud, computer hardware, and IT services. Marketing focus: strategic marketing, positioning, demand generation, marketing operations, and ecommerce.

CODiE 2018 Awards a New Crop of Integrated Business Solutions

The Software & Information Industry Association (SIIA) announced the 2018 CODiE winners at their annual award ceremony in San Francisco, …

Jason JueJuly 9, 2018, 9:02 pmJuly 9, 2018 0 1301

Account Based Marketing, B2B Commerce, Guest Authors

Scale, Drive Revenue, and Win with ABM – 3 Lessons from B2BMX

Leading ABM Practitioners List Three Learnings from B2BMX That Are Worth Highlighting There were a number of informative ABM sessions …

Jason JueMarch 3, 2018, 7:30 pmMarch 3, 2018 0 2053

MarTech Interview with Eric Wheeler, CEO, 33Across

MarTech Interview with Michael Scharff, Chief Executive Officer, Evolv

MarTech Interview with Waleed Al-Atraqchi, President at CJ Affiliate

MarTech Interview with James Sandoval, Founder and CEO at MeasureMatch

MarTech Interview with Don White, CEO at Satisfi Labs

TechBytes with Sarah Assous, SVP Global Product Marketing at Zoovu

TechBytes with Kevin Bennett, CTO and Co-Founder at KBMax

TechBytes with Neil Trevett, Vice President at NVIDIA

TechBytes with Dallas Lawrence, Chief Brand and Communications Officer at OpenX

TechBytes with Lucas Persona, Chief Digital Evangelist at CI&T

Fireside Chat with James Ontra, Co-Founder at Shufflrr

Fireside Chat with Cameron Church

Fireside Chat with Matthew Biboud-Lubeck

Fireside Chat with Lynda Clarizio

Fireside Chat with Mike Cotoia

Marketing Mix Modeling and Multi-Touch Attribution: Why a Multi-Model Approach is a Marketer’s Measurement Dream

The Evolution of the Chatbot Experience

6 Insights to Drive Superior Engagement and Conversion in Your Next Influencer Marketing Program

How to Create a Winning Marketing Operations Playbook in 3 Steps

How Brands Can Leverage Influencers With Instagram Polls

Four Ways To Measure The Always-On Consumer

Goldilocks Principle of Marketing: The Need for a Consistent View of the Consumer Journey

The Sports Streaming Tipping Point: Four Lessons for Future Success

The Importance of a Clear Diversity Statement in Tech

How to Use Data To Achieve A Successful Life Sciences Product Launch?

Digital TV Advertising and Analytics Roundtable Series: Latest AdTech Analytics and CTV Trends

Forging MarTech with Big Data: Salesforce Eyes Tableau’s Big Data Expertise with $15.7 Billion Deal

Big Data Push to MarTech Continues as Google Taps Looker for $2.6 Billion

Mobile App Users Expect Better App Search and Recommendation Experience

Google Webmaster Update: Focus on Your Mobile Version of the Website

Jason Jue