Today’s consumers are evolving faster than ever before, but brands, and specifically consumer research, are struggling to keep up. A …
Jennifer Adams
Jennifer leads Engine’s Digital Hives practice and is responsible for all aspects of our community and technology research offerings. During her 15 years in the market research online community (MROC) space, Jennifer has worked across every aspect of online insights, from engagement design to recruitment to incentivization to facilitation, analysis and strategy-—both in the US and internationally. In a previous life, Jennifer worked in educational technology and holds an AB cum laude in English and American Literature and Language and an Ed.M., in Technology in Education, both from Harvard University.