Author

Kai Henniges

Extensive experience in the acquisition and commercialization of New Media rights to branded moving image contents. Seeking to build a distribution network of leading digital platforms. Specialties: Rights definition & packaging, valuation, EU lobbying, sports rights

Guest Authors

Overcoming Perceptual Vigilance & Harnessing Disruption to Capture Attention

Kai Henniges Sep 5, 2018 0

Attention spans are short, and they’re getting shorter. Consumers today are bombarded with editorial, commercial and social messages through more devices and sources than ever. As a…
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