Author

Kiran Ramaswamy

Kiran is currently VP-Global Sales at Lemnisk. In his current role, he leads a team of senior sales directors and is responsible for revenue generation for the firm. He has donned leadership roles across the banking, technology, and consulting domains and is an alumnus of IIM Bangalore.

Guest Authors

Hacking the Gordian Knot: Spinning Business Gold from Financial Marketing Budgets

Kiran Ramaswamy Nov 25, 2019 0

Armchair analysts often view CMOs as either visionaries whose out-of-the-box thinking could change business fortunes of their firms, or as timorous also-rans, who, saddled with the weight of irrational expectations, barely manage the…
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Guest Authors

A Finer Sieve: The Role of CDP in Business Transformation

Kiran Ramaswamy Sep 2, 2019 1

“A journey of a thousand miles begins with a single step”- Laozi. Both pragmatic and philosophical, this adage finds new meaning for businesses today. Mired in a complex web of choices, organizations must make decisions that recognize…
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