Author

Li Adams Ma

Li Adams Ma has over 15 years’ experience in the mobile space, from hardware to mobile ads, including work with Nokia, the Symbian Foundation, and more. Adams joined AdColony in 2016 and has built AdColony China into one of the growing stars of the Chinese mobile ad industry.

Guest Authors

5 Gold Stars to Mobile Video, China’s Best Ad Format

Li Adams Ma Dec 3, 2018

As digital ad growth plateaus in much of the world, there is one region — and one country in particular — that is still on a tear. China is booming, and not just a little. Digital ad spend leaped 27 percent this past year, reaching just…
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