Author

Lisa Sharapata

Lisa Sharapata is Sr. Director Brand Experience at Aprimo.
Specialties include: Integrated Brand and campaign development, Brand Experience Mapping, Content Strategy, ABM, Creative Direction, Web Strategy, SEO, SEM and management of global teams; B2B & B2C advertising and integrated marketing solutions across multiple channels.

Columnists

2020 Marketing Predictions – Part 2

Lisa Sharapata Jan 29, 2020 0

They say that as long as you’re keeping a pulse on the latest and greatest Marketing trends, you won't fall behind. But, even that can be a job in and of itself. Luckily, the 6sense…
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Guest Authors

Leveraging the Content Lifecycle to Maximize ROI

Lisa Sharapata Sep 18, 2019 0

Organizations continue to place a strong value on content, serving as the catalyst for educating audiences about solutions and trends, as well as elevating thought leadership within…
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