Author

Marcel Hollerbach

How to Prime Your Content for Shoppable Social Ads

Marcel Hollerbach Oct 24, 2019 0

In March, Instagram unveiled its in-app checkout experience, which allows users to shop without even leaving the platform. And it’s not alone - other major players are making moves to…
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Guest Authors

How to Use PXM to Survive the Fourth Industrial Revolution

Marcel Hollerbach Oct 10, 2019 0

The Fourth Industrial Revolution has officially arrived. The term refers to the unprecedented interconnectivity between the physical, digital and biological worlds that has changed the…
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Guest Authors

Perfecting Your Amazon Prime Day Strategy from Start to Finish

Marcel Hollerbach Jul 8, 2019 1

One of the most anticipated retail events of the year is almost here: Amazon Prime Day. On July 15 and 16, millions of consumers will browse the site, scouring for the best deals. But…
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