Author

Marco Ricci

Marco joined Adloox as Chief Executive Officer in 2014, after leading Sales teams at Google in New York and London, establishing worldwide deals for Doubleclick across 32 markets. He has managed Technology and Innovation teams at WPP GroupM and Publicis Starcom, and more recently as Managing Director at RTB specialists VisualDNA. Marco’s real passion is Verification, having previously cut his teeth as Global VP for Telemetry.

Guest Authors

Why the Ad Fraud Fight Needs a Global Approach

Marco Ricci Mar 22, 2017

Growing Types of Ad Fraud Technology Calls for Strict Standards and Transparency Reporting In this Experts Series column, Marco Ricci, CEO of Adloox, says that a global approach to combating ad fraud is needed to face increasingly…
Read More...