Mark Hudson is a Head of Business Intelligence at TVsquared.
With a strong agency background, Mark is a leader in strategic planning, data integration and program development and analysis. With over 25 years’ experience Mark is now responsible for making sure businesses have the marketing information they need to help them grow.
Alongside his role at TVSquared, Mark is a lecturer and advisor at numerous universities and corporate boards, as well as an author on competitive strategies. His expertise in planning helps TVSquared and its customers unlock growth based on intelligence.
Prior to joining TVSquared Mark was Director of Marketing Sciences at PHD, Vice President-Director at MediaVest and Director of Research at DLT Entertainment.