MTS Staff Writer

Attribution in Digital Marketing, commonly known as Marketing Attribution, is the analytics involved in determining which marketing strategies work best for your business. Through Attribution in Digital Marketing, you can find out which…
Read More...

“The Power of Contextual in the Attention Economy" research gives evidence that Seedtag ads drive 3.3x more attention than IAB standard ads. Seedtag, the leader in contextual advertising in EMEA and LATAM, today released the report "The…
Read More...

Adzymic, the adtech company that provides AI-driven creative personalization and innovation, has announced the launch of their Smart Survey solution. The new survey-based display ad format allows marketers to capture customer insights or…
Read More...

Plezi One transforms B2B  websites into lead-machines.  And it's now available in its public beta version! After changing the way B2B companies do their marketing and with over 400 clients, Plezi wants to expand its offer to help more…
Read More...

TravelMole has released its Partner Zone platform, an integrated innovative B2B content marketing platform for destinations and travel suppliers. TravelMole has released its Partner Zone platform, an integrated innovative B2B content…
Read More...

The partnership will provide Insticator's publishing partners with greater control over audience activation and first-party data, adding to Insticator's robust roster of addressability solutions. Insticator, the leader in…
Read More...

Crayon, a global leader in IT services and innovation, announced today it is collaborating with Microsoft as it expands its Microsoft Teams subscription portfolio with the addition of a new subscription plan called Teams Essentials.…
Read More...

Teads, the global media platform, has collaborated with dentsu international on the release of its latest research in Attention Economy which shows premium publishers drive higher engagement than social media. The results are a huge step…
Read More...

Identity Integration Strengthens Deterministic Data in the Private Marketplace Mediavine, the largest exclusive firm in the U.S., announced today that its first-party data toolkit, Grow, has integrated with Yahoo ConnectID. By leveraging…
Read More...

Adverty today announces a new partnership with global gaming marketing & gametech company Livewire, as it continues its expansion into key markets globally. The collaboration brings Adverty's in-game ad inventory locally to Asia…
Read More...

Setting the global standards for e-discovery, the Electronic Discovery Reference Model (EDRM) is pleased to release the results of its inaugural global web and social media collections survey, sponsored by EDRM trusted partner, Pagefreezer.…
Read More...

Global proptech company Mallcomm announces it has signed its first partnership in South Africa, with leading South African REIT Liberty Two Degrees (L2D), creating a bespoke digital tenant-engagement platform for their retail property…
Read More...

Company provides all-in-one solution to give power back to content-creators while helping global brands with influencer activations Outfit, the only talent-first platform for content creators to build and monetize their personal brand and…
Read More...

FACE THE FUTURE will offer marketers the opportunity to learn from some of the most awarded B2B marketing experts in the world. BBN announced the keynote lineup for their inaugural marketing conference, and the list includes a veritable…
Read More...

This strategic partnership highlights BlueSky’s organic expansion of its capabilities beyond eCommerce platform solutions to include OMS expertise. BlueSky Commerce, a leading provider of innovative eCommerce solutions, announced a new…
Read More...

Innobooster - a programme offered by the Innovation Fund Denmark - is designed to support innovative development projects Tech company Adnami, has announced it is to receive funding from the Innovation Fund Denmark programme,…
Read More...

Software review platform recognizes Catsy in PIM software round-up. Product information management and digital asset management vendor Catsy is recognized by SoftwareWorld as a top-rated PIM. SoftwareWorld is a review platform that curates…
Read More...

The social streaming app will make it possible to see what your friends are streaming and recommend content to each other. Oneflix, a new social streaming app for Netflix, is launching on Christmas Day. The app is meant to be a social…
Read More...

Inbox Suite, an innovative AI-powered email marketing platform. Inbox Suite, an innovative AI-powered email marketing platform, is launching in December 2021. The platform allows modern marketing teams to create stronger customer…
Read More...

Following a raft of integrations with major programmatic advertising platforms, White Bullet brings in veteran Dickinson to oversee adtech partnerships IP protection and cybersecurity company, White Bullet, today announces the appointment…
Read More...