MTS Staff Writer

The leader in micro-moment advertising continues on its growth trajectory with another senior hire Exit Bee, the leader in micro-moment advertising, has strengthened its team with the appointment of Victoria Pindar as VP of Sales in the…
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Publicis Groupe APAC will roll out attention-based approaches across their clients’ digital ad campaigns Playground xyz has partnered with Publicis Groupe in APAC to implement attention measurement and optimisation solutions across…
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Continued expansion at Lumen comes as it offers increasing numbers of clients with ground-breaking attention measurement Lumen Research, the leader in attention measurement, has appointed Scott Linzer as GM North America and Josh Barnett…
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Are you always scrounging for ways to enhance your GTM (Go-To-Market) team’s productivity and performance? Then, you must have already kicked off your GTM tactics by navigating the target audience list, evolving a value proposition, and…
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Data for computer vision systems becomes out of date within a few months for the majority of organisations Survey finds that quality of data, simplicity, scalability and faster training times are the main strengths of adopting…
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Tappx, a leading global AdTech company, proudly announced the launch of Techsoulogy, a corporate brand that unifies a broad portfolio of companies powering solutions for digital advertising, video content, mobile apps and video gaming…
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Don’t you want to create meaningful relationships with your customers? Of course, you do... Developing strong relationships with customers has always been critical for brands and it has become more vital in this privacy-first world. Yes.…
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Should B2B marketers focus on stronger organic marketing plans during a downturn? Or should they revisit better ways to boost their email marketing? Find out more on what the marketing and martech experts are doing in this weekly highlight:…
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The new mobile Web3.0 hardware and software platform allows Android OS users to earn utility tokens for everyday activities. BIZI LABS, the Swiss based mobile platform that allows people to easily access web3, announced that it will…
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The current appointment is part of the company’s Southeast Asia expansion plan Lemma, the fastest growing independent SSP for DOOH, has announced the appointment of Reuben Lee as Director of Sales and Partnerships for its Malaysia office.…
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Paid marketing may give you quick results, but if you want sustainable and long-term results, you should rely on organic marketing.  Organic marketing can be successful only when you do it right. Whether a B2B or a B2C organization, every…
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The next-level management API offers more fine-grained operations and empowers users at a macro level to perform complex business operations. Agility is pleased to announce the launch of its new content management API. The next-level…
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Initiative to help smaller businesses improve user engagement and conversion rates at affordable costs CleverTap, the modern, integrated retention cloud today announced the launch of CleverTap for Startups (C4S). Through this initiative,…
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Utilizing data to get more leads and turn them into potential buyers via rich and personalized experiences has become every marketer's priority in the ever-evolving digital landscape. Just as it stays on the top of your marketing to-do…
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iion’s new self-serve platform bridges the gap between monetisation and advertising in all gaming environments – in the game, around the game, and away from the game iion, the global adtech company that’s redefining monetisation and…
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Business Warrior Corp., a global leader in lending and marketing software empowering business growth, announced the successful completion of its audit of Alchemy Technologies (“Alchemy”) and released an update on its integration. “We are…
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Company Gives Communication Service Providers (CSPs) the Insights and Automation to Ensure a Higher Quality of Experience (QoE) for New Subscribers Veego Software, the world leader in connected-home dynamic contextual intelligence,…
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ByteScout, the provider of solutions, APIs, and on-premise tools for automated data extraction, has recently released new PDF.co plugins for Airtable. PDF.co users can now get complete use of this new integration with the leading platform.…
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Skillable has earned the coveted ISO-27001 and SOC 2 certifications, putting the organization in the top .01% of the most secure companies in the world. Skillable has become ISO-27001:2022 certified by a third party as per the standards…
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Seedtag, the leading Contextual Advertising Company, has announced the hiring of Kenneth López Triquell as its new global head of performance. He has been appointed as part of Seedtag’s strategy to drive success in the execution of…
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