Why SaaS is the Sassier Option for Partnership Marketers

‘Cheeky’ - that’s the dictionary definition of ‘sassy’. And it might be a stretch to try and persuade anyone that any SaaS platform fits that description. But the dictionary also adds ‘lively, bold and full of spirit’ - so perhaps SaaS is sassy after all. Because that’s our position: that in comparison to traditional affiliate platforms, at least, a SaaS approach to partnerships is the livelier, bolder, more spirited option for brands. It is also the option that offers better growth, stronger partner relationships, better…