Senior Director, Product Marketing

Peter Bell

Peter is an experienced executive with a deep knowledge of the software industry and online media with extensive experience in growing product lines and businesses from early stage to global success. As part of the regional leadership team Peter leads Marketo’s Product Marketing in EMEA, partnering closely with teams and partners to deliver business growth.

Guest Authors, Insights, Marketing Automation, Predictive Marketing

Lessons Marketers Can Learn from Manufacturers – Part 3

…continued from part 2 Getting on Board the Automation Train Manufacturing automation, predicated on an integrated stack where data from …

Peter BellApril 20, 2017, 3:00 pmMay 26, 2017 0 870

Guest Authors, Insights, Marketing Automation, Predictive Marketing

Lessons Marketers Can Learn from Manufacturers – Part 2

…continued from part 1 Leverage Data Wherever It Comes From Manufacturers have become experts in smashing data silos, taking data …

Peter BellApril 19, 2017, 3:00 pmMay 26, 2017 2 701

Guest Authors, Insights, Marketing Automation, Predictive Marketing

Lessons Marketers Can Learn from Manufacturers – Part 1

When it comes to industries to steal tips and best practices from, marketers typically look to creative or cutting-edge fields. …

Peter BellApril 18, 2017, 3:00 pmMay 26, 2017 1 864

MarTech Interview with Zack Dugow, Founder and CEO, Insticator

MarTech Interview with Siamak Haschemi, CEO, Ingenious Technologies

MarTech Interview with Deborah Conrad, CMO, Grand Rounds

MarTech Interview with Eric Mayhew, President, Fluency

MarTech Interview with Lisa Agona, CMO, Ensono

TechBytes with Michael Kostow, SVP and GM, Salesforce Pardot

TechBytes with Fortuné Alexander, Sr. Director, CX Product Strategy, Oracle

TechBytes with Piero Pavone, Co-Founder and Chief Operating Officer, MainAd

TechBytes with Jeffrey Finch, CPO and Co-Founder, Choozle

TechBytes with Ashish Dhamdhere, Vice President, Marketing, Skilljar

Fireside Chat with Cameron Church

Fireside Chat with Matthew Biboud-Lubeck

Fireside Chat with Lynda Clarizio

Fireside Chat with Mike Cotoia

Fireside Chat with Bill Swanson

The Evolution of the Chatbot Experience

6 Insights to Drive Superior Engagement and Conversion in Your Next Influencer Marketing Program

How to Create a Winning Marketing Operations Playbook in 3 Steps

How Brands Can Leverage Influencers With Instagram Polls

How to Select the Right Chat Tool for Your Business

Data-Driven and AI-Powered Marketing in 2019 and Beyond

Does Your Business Emphasize the “Art” or “Science” of GDPR Consent?

Interactive Video: The Smartest Way Forward For Video Marketing

Identifying the Key Ingredients for Optimizing Customer Experience

How you Should be Using Chatbots in your Business

Apple Takes Leap of Faith into Immersive Voice and Conversational AI; Buys PullString

The MarTech Fitness Drill 2019: How Much Do You Sweat With Your Marketing Technology

Hello Valentine! The Marketer is Watching You

Digital Marketing Statistics Towards the End of 2018

Facebook Realigns Marketing Policy to Support New ‘Ethical AI’ Research

Peter Bell